Tuesday, 20 February 2018
Documentary Log
My documentary is about the history and attractions in Hartlepool,
and will feature footage from multiple different locations around the town. I started
filming before Christmas when I interviewed my grandfather, Alan Illingworth,
about his life and what he thought of the town having lived there his whole
life. I filmed this with the help of Kaleb Harvey, who manned the cameras while
I asked the questions and interviewed my grandfather. Throughout the interview I
asked a number of different questions, most of which won’t make it into the
final film as the interview alone was about 15 minutes long. After the
interview was filmed we went around the house and filmed cutaways to put into
the interview footage so it wasn’t just the interview the audience was seeing. After
this was done I next filmed footage of the Historic Quay area of Hartlepool,
first filming with the cameras to get footage of some of the buildings and the
inside of the ship, before getting the drone out and getting areal footage of
the ship to make this section of my film look more cinematic. We filmed a few
of the different attractions around the dock area, going into a few of the
buildings to show them off, as well as going below and above deck on the ship
to show all of that off. After this we went up, we took the drone out and flew
it around the ship, showing off the vessel at angles and positions not possible
with conventional methods. Some of the footage captured was from 100+ feet in
the air looking down onto the ship. I chose to do this with the drone because
it shows the ship in a way that many may not have seen it rom before, so it
gives people the chance to see it in a different light. The next time we went
out filming we were at the Lanyard roundabout in Hartlepool town, a junction
next to the lanyard retail estate. We filmed a brief shot of the Vue cinema,
the Mecca bingo and got a brief shot of the entrance to the Historic Quay to
help introduce that section of the film. Once this was done the next location
we filmed at was Brenda Road, a road in Hartlepool that has great hills on
either side for setting the scene I am going for. I filmed the brief intro to
my documentary there.
Monday, 8 January 2018
Monday, 11 December 2017
Social Action Group Project
Current Standing in Social Action Project
As the director of this film project we are working on in
social action, it is my job to oversee the direction that the short film will
take. After the script is complete and ready to film it will be my job to take
control on set and have the final say on what happens. I am currently working
on character breakdowns for all the characters in the film and will be in
charge of bringing them to life. This is important so as to keep the audience
engaged and make team feel for the characters and their struggles in life. This
is also important for the actors who will be playing the characters, so they
can get a better understanding of their characters life and settle into the
role easier.
Tuesday, 5 December 2017
Downton Abbey Analysis
Downton
Abbey Analysis
Genre: The
genre of Downton Abbey is that of a historical period drama. The maids all have
a sense of distain towards the scullery maid we see a lot of, this could link
to the idea that even the maids have a hierarchy in their own way. She is
looked down on by everyone, and this can be seen from the way that everyone is
raised above her in each shot, just like how when she is seen as being below
the main cook, as she is stood up while the scullery maid is on her knees
grabbing the equipment, and the way she is talked to. There are many codes and
conventions of period dramas in this clip, like the way that the costumes the
actors wear are made to look like they have walked right out of the early
1900’s. Another convention of period dramas is a sense of class and hierarchy
in the home and workplace, and this is very evident in this show it is obvious
that the lower class generally dislike the upper class. This can be seen by
when the first bell rings, signalling the awakening of the upper class, they
feel like they need to get back to work, being pulled away from their breakfast
and haven’t got a second to relax before they are dragged about again. The show
is set in 1912, this being another convention of period dramas, text or
dialogue telling the audience when the show is set to take away the ambiguity.
We see telegrams, the introduction of electricity and the papers just reporting
the sinking of the titanic, these things all point towards it being the
beginning set around this time, which could make for some interesting moments
throughout the show with the less educated individuals learning the ways of the
world, and these all help to confirm the historical setting of the show and
help to reinforce the codes and conventions of period dramas. The clip very
clearly showed a number of different, open, multi-strand narratives throughout,
showing the audience the different characters we will be seeing in the future,
and fleshing almost all of them very well with their sound and looks. Whether
it be the way the sound changes when we first a new character or the way the
camera moves to a different position or even just what someone is wearing, all
of these are different ways of altering the way we read a character.
Sound:
The sounds used throughout the clip are very specific. From the way the audio
picks up and lowers during specific points to the way the audio will stop
entirely during specific scenes. When we are first introduced to the Lord, I
noticed that the music picks up from the previous scene and enters a higher
note, royal sounding music. This can be seen as the show trying to show that
this individual is more important than everyone else in the building. The sound
also seems to slow down from the previous scene, this could mean that the scene
is winding down to a close of sorts. The sounds also cut off completely when we
see the lord find out about the titanic sinking, showing that his mind is
cleared and he is focusing entirely on this news report, just like we are
supposed to shut off from the rest of the background noise and focus on the
fact that this unsinkable ship has been sunk. The sound also gets dramatic when
the lord gets the telegram, showing that whatever it revealed to him is upsetting
or fills him with dread. The music is also fast paced and upbeat when we see
the long trailing shot following the scullery maid through the house, showing
that it is a fast paced environment and the upbeat nature of the music shows
that she is busy and running around trying to get her jobs done as fast as
possible before the owners get up. The music is also very dramatic when the
paper boy arrives to deliver the news about the titanic, seeming to show that
we should already be thinking that something bad is going to come from reading
the news that day. The music also quietens down when we are introduced to the
people who live in the manor, this could be done to show that we need to pay
attention to their every move because they will be important to the story. The
musical choices throughout the clip seem to imply that our feelings and
mind-set is intended to change when the music does, to help improve our
immersion and get us more into the scenes. The diegetic sound is also very
important throughout the clip, with specific things being emphasised throughout
specific shots. One of these is that the bells that are used to get the
attention of the maids and butlers are louder than most other sounds in the
room. They are always able to be heard even behind dialogue and background
music. This implies that the maids and butlers don’t actually get to sit in
peace and quiet fort long before they are needed by the owners again.
Camera shots,
angles, movements and editing:
The camera work was actually really important in
this clip, more so than in most modern drama TV shows. One of the best examples
I saw was the long tracking shot in which the camera follows the scullery maid
through the house for some time, showing off a lot of the main rooms in the
house while also showing what’s happening around and inside them. While it
follows the maid through what looks like a library of sorts we see many maids
working to clean the place up and get it ready for the owners of the building.
This is important to the show because it tells us that the entire building is
busy even when the owners are still in bed, though it isn’t of that much
importance to us as we move by it tracking the scullery maid. There is also a
sequence of long shots when the lord first shows up, which give us the indication
that he is important because he is in every shot in the sequence, and is the
main focal point of the sequence. Later on, when the lord is getting his
breakfast, we see that the camera always has him in shot. This is symbolic of
the fact that back in these days the lord’s word was law, and they were the
most important person in the entire household. It could also be to give a
specific connotation of what the director wants the audience to think of this
sequence. It can be to imply that he is higher above everyone else in the
building, and this is what I took form the scene. When he is conversing with
the head butler, in the shot reverse shot sequence, we see that in every shot
the lord can be seen in some way. He is being looked at directly when he is
speaking, but when the butler is speaking he is off in the distance and we are
looking over the shoulder at the side of the lord, showing that even when he
isn’t speaking he is the most important part of a scene. This is a signifier
that he needs to remembered about by the audience, but also that the director
wants to show that he is more important than the butler. It also shows that the
head butler isn’t that important as he is placed off in the corner out of
focus, away from the table and the owners in the room. This is an example of
the class system in place in the show in that it places the lord above the
butler and shows him more prominently than everyone else. It implies that he is
of a higher class by showing him more than people who are not owners of the
manor. The editing is not very spectacular, but it does slow down the space
between cuts when we are introduced to the lord, showing that he is moving
slowly and letting us take in both the lord and the area around him. It also
speeds up between cuts when we are following the scullery maid, showing that it
is faster paced when she is working on the morning.
Mise En Scene:
The mise en scene of the clip we watched shows that
the family who lives in the manor are incredibly wealthy and well off. At first
we see that they obviously have a lot of maids and butlers working for them.
When we see the older butler walking around the house with his silver tray we
see that he isn’t just picking up any old ordinary glasses, he is picking up
ornate crystal glasses and champagne flutes. In comparison to this we see the
maids and butlers eating from older ceramic bowls and mugs, spending their time
in areas that aren’t decorated as nicely or aren’t made to look as fancy
compared to the luxury that the family live in. This again goes to the show the
class system in place in the manor, that the upper class people live in a
luxury and enjoy the finer things in life, while the maids and butlers must
live in comparably worse off areas. These places aren’t as good looking as the
main areas of the manor because the guests aren’t likely to be coming back
here, and neither are the owners.
Tuesday, 14 November 2017
Unit 27: Task 1
Issues Relating To Documentary Filmmaking
Opinion:A view or judgement formed about something, not necessarily based on fact or knowledge.
When you create an idea in your mind about something, maybe without knowing much about the subject matter. An opinion can be either positive or negative.
You may need to consider this when making a factual film as opinions are not usually fact. An opinion is not usually a factual piece of knowledge, and would therefore ruin a factual film piece. A documentary is about facts and getting them across to a consumer, bringing your own opinion into this may break away from the facts. It is important to show the difference between fact and opinion in a factual film.
Accuracy:
The quality or state of being correct or precise.
Accuracy refers to the act of being close to the truth or exact. When you go to say something that is accurate you must know enough about it to make a precise and truthful comment.
Accuracy needs to be constantly considered when making a formal piece of media, as the entire piece is based on facts, and things can only be facts if their accurate. Accuracy is not just about being right however, it is about showing what is true in the face of differing opinions or ideals. A documentary is about getting facts across to a consumer in as accurate way as possible, and this can only be done when you move beyond opinions and bias, and attempt to make tings accurate.
Balance:
A situation in which different elements are equal or in the correct proportions.
Balance is the act of making sure there is an equal amount of both sides of a story in a piece of media. A documentary must have a balanced outlook on both sides to a story otherwise it will be an unfair piece, weighted on one side.
Balance must be considered when making a documentary as it is the entire point to show both sides of an argument. If you were to make an unbalanced factual film it wouldn’t be able to accurately show both sides of an argument, showing the film makers bias to one side of an argument. Balance must be considered because if you make an opinionated biased film it will not get the point across to everyone with differing views, making it give off a negative view or outlook on a specific topic, due to a lack of balance and showing the same amount of both sides to an argument.
Objectivity:
The quality of being objective.
Objectivity is the act of not being too much on one side of an argument, too opinionated or biased, it is the act of showing everyone’s opinions instead of just your own. This gives any kind of media a more impartial look and shows everyone’s ideas. It is the idea of making a decision on what you’ve seen or heard, rather than including emotions or prejudices.
This must be considered when making factual media as being heavily weighted to one side of an argument shows that you only care for one particular idea, rather than showing you are making an attempt to show everyone’s sides. ‘Blackfish’ is a good example of not being objective when making a factual film, it only showed one side to the orca situation at SeaWorld, rather than shining a light on the entire situation all at once, and showing both sides. It was divisive and was marred as only showing a bad side to a very complex subject. This does not mean that Blackfish isn’t a documentary, it is, but it is just a heavily one sided film that doesn’t portray the situation properly or show the right amount of both sides to the argument.
Subjectivity:
The quality of being based on or influenced by personal feelings, tastes or opinions.
If something is subjective rather than objective, it means that it is based on feelings and emotion, rather than facts or figures. Emotions can sometimes get in the way of making a factual film, making the filmmakers show a specific point more than others because they feel more for it. It can however be a good thing to be subjective, it can lead to more emotional pieces if the person making it feels strongly for a specific topic.
Subjectivity must be considered a lot if you want to include it in a documentary. On one hand it can lead to some heavily emotional sequences that bring the viewer onto your side of the argument, but that can lead to you and the viewer both now being biased on one side of the argument. On the other hand it can detract from the factual nature of a documentary and begin to show a person’s bias or opinion, making the documentary look more like a soapbox show than anything factual. Again a great example of a highly subjective documentary would be ‘Blackfish’, it was made by emotional people who care very much for the orcas at SeaWorld, but this led to the film being weighed against SeaWorld from the start, because it was subjective, not objective.
Bias:
Inclination or prejudice for or against one person or group, especially in a way considered to be unfair.
Bias is when you feel heavily for one particular side of an argument or topic, and let that bias cloud your judgement. When making any kind of factual piece, bias must be thrown out the window so as to not get in the way of the facts and truths of the film. Bias is often times when something is shown to people in an unfair way because the person showing it already has an emotional feeling for the topic, so they want to show their side more than others, leading to a biased piece.
Bias must be considered heavily throughout a documentary, but must never be brought into it. Certain TV shows simply aren’t allowed to be biased, such as BBC news, which cannot be biased in any way as it is supposed to only show news, not their opinions on it. If the BBC news shows were to become biased, Ofcom (The Office of Communications) would fine them for filing to show news in an impartial and unbiased light, their opinions aren’t allowed to come into the reports. The same can be said of documentaries, if you strive to make a factual piece, and promise your audience an unbiased and impartial look into a specific topic, then only show what you want them to see, you will have broken that promise and will most likely get fined by Ofcom.
Representation:
The description or portrayal of someone or something in a particular way.
Representation is when you show a particular thing in a specific way, such as when certain films overly sexualise women, this is a misrepresentation of women, and is representing women in a poor light, rather than an empowering one. This is seem as misrepresentation in media and is immoral and can result in fines if Ofcom find it bad enough.
Representation must always be considered when making any kind of factual film so as to make sure you aren’t showing people or places in a negative light. You must make sure that you aren’t representing your main focal point in a way that contradicts your message, if the History Channel made a documentary about Adolf Hitler you wouldn’t expect them to make him sound like a great person, or if they made one about Mother Theresa they wouldn’t want to make her sound evil. It’s all about knowing who you are representing and how to properly represent them, especially in factual filmmaking. If you were to mislead your audience and then misrepresent the main focal point of your documentary Ofcom would most likely step in.
Privacy:
A state in which one is not observed or disturbed by other people – the state of being free from public attention.
Privacy in film is when one or more individuals are not having their lives invaded by outside sources, so if you make a documentary about an individual they must agree with you on what you will show. If your film is about someone’s life you must make sure that you aren’t showing to much personal information about them, without their permission.
Privacy must always be considered when making any kind of factual film. Privacy is of the utmost importance especially in documentaries. If someone in your film says that they don’t want ta specific thing being shown, and you show it, they can fine you for a lot of money. A lack of privacy is how we end up with things like candid camera footage, where you person being recorded doesn’t know they are, and it looks morally wrong and unethical, as they have no knowledge of being recorded so they can’t say whether they actually want to be recorded. True privacy can never really be achieved in documentaries, however, as you need to be at least a little bit invasive to get the truth out about a topic.
Monday, 6 November 2017
Task 1: Social Action
Whoever Controls the Media, Controls the Mind
Purpose:
The purpose
of a social action campaign is to bring about public attention to a particular
subject or person. An example of this would be the Trump/Hillary presidency
campaign, which was massive even outside of the USA due to how intensive and
important it was. They can also be used to bring about local or global change,
especially in the case of voting during specific polls, as is the case with the
Trump/Hillary campaign. This was used to change America as a local place, but
had massively impactful meanings for the rest of the world as well. The can
also be used to raise awareness in the general public to a particular subject.
This was the main point in the presidency campaign as it was used by both sides
to raise the polls for each side. They can even be used to change the public’s
attitude towards a specific subject or person. The same way that Trump made Hillary
look bad because of the FBI e-mail scandal.
Impact:
The impact a
social action campaign has depends on a number of things, namely how much money
is spent on it. This will bring attention from the public far more than any
other point, due to how the public see wealth. They can also be impactful in
the sense that they just work, as was the case with Trump’s half of the
presidency campaign, as it got him elected as the new American president. A
social media campaign can be quite a powerful thing, in that it can be used to
almost control the media in general. When Trump was trying to become president,
he would openly lie about different things to help his case as much as
possible, while still managing to stay on the positive side of Americas media.
Most of America saw him as a national hero in the wake of Hillary e-mail case,
and this may be one of many things that pushed him to the top.
Trump’s
Campaign:
The first
campaign I will look at is the American 2016 presidency campaigns of Donald Trump
and Hillary Clinton. This began near the end of Barrack Obamas presidency, when
America was looking for a new president. It formally began in June of 2016, at Trumps
own personal office block, Trump Tower. Trump began as the republican candidate
for America and chose mike pence as his vice president running mate during the
whole campaign. One of the main differences between Trump and Hillary was that Hillary
decided to run for president in early 2007, when Barrack Obama was also running
as the first black president. After losing to Obama, Hillary decided to
continue to run and would go against Trump in 2016. This only strengthened her
party and Hillary's personal standing in the Americas as it showed that she was
strong enough to bounce back from losing once and go at it again. Trump almost came
out of nowhere when he decided to run for presidency, making his victory even
stranger. This may most likely have been due to the way the campaign was run
from both sides, as this is one of the most important things about social
action, how you socially act. Hillary decided to aim her presidency at the
younger people in America, within the age range of 18-44, while Trump wanted
the older people, of 45-65+. This may have been what decided the vote, but
there where many other things involved in the final verdict, namely how
each candidate aimed themselves at their target audience. The most glaringly
obvious reason Trump winning was the fact that Trump actually got less votes
than Hillary. Due to the way America does its presidential voting, Trump won by
having control of certain states, rather than having more votes.
Donald Trump
has always been a republican, and showed this heavily in his race to become
American president, promising all kinds of ridiculous things, like a border
wall along the Mexico - United States border. This wall was supposed to cost
around 8 to 12 billion dollars, but some experts say it would cost up to 25
billion dollars, all of which Donald promised the world Mexico would pay for.
The Mexican president. Enrique Pena, has said numerous times that Mexico will
not pay for the wall. This was one of Trumps biggest selling points, and one of
the main reasons he was elected at all. His promise to keep illegal, and some
legal, Mexican immigrants out of America with this famous wall is what gave him
such power in the southern states of America, places like Alabama, Texas,
Louisiana and Mississippi. These states already have quite a reputation for
being heavily weighted against immigration and being biased against people from
other parts of the world, specifically Mexico. This is because Mexicans who
break in to America will likely end up in these states as they are right on the
border, making these states harbour a grudge against them. Trump decided to
play on this ideology of being against Mexicans to fuel the building of a wall
between countries, making Trumps wall one of the most powerful media campaigns
ever. Trump also used his idea of being unstoppable to fuel his opposition and
therefor fuel his own party even more. His slogan ‘Can’t Stump The Trump’ was
used to push his agenda of being unstoppable. Over the course of his campaign, Trump
would use many slogans to his advantage. One of the biggest slogans used by Trump
was ‘Make America Great Again’, or MAGA for short. This was originally used by
Reagan to show that America was suffering from a worsening economy over the
years, and has been used by numerous different political figures, until Donald Trump
trademarked it in 2015. Some argue that it is such a powerful quote it
singlehandedly won Trump the race, but others say it is a racially oriented
slogan. In just the first half of 2017, Trump used the slogan 33 times on
Twitter. It has been seen as being as powerful as it is because it wasn’t just
a slogan used to push Trump, but rather as a movement of people to strive
towards a better future for themselves and their families.
https://www.bloomberg.com/view/articles/2017-08-21/-make-america-great-again-is-Trump-s-magic-twitter-mantra
An article on Bloomberg states that using the quote added around 51,000 re-tweets to a post, adding around 50% more re-tweets to each post featuring it. The phrase has been used many times to strengthen Trumps hold on American politics, since Hillary’s slogan of ‘I’m With Her’, was merely used to indicate she would become the first female president of America, and was used as a point about feminism in the world of politics. Trump also had the slogan ‘Drain The Swamp’, a reference to the historical attempts to drain swamps in America to cut the population of mosquitoes and combat malaria. This has led to the term being used as a metaphor for different things, and Trump used it to show his plan to fix the problem in federal governments, draining the ‘swamp’ of the government of the ‘mosquitoes’ who are infecting it. The biggest change Trump’s slogans had was obviously making people vote for him, obviously, but they have also had a massive public impact in media, namely MAGA. It garnered massive media attention, specifically comedies. Many different forms of media have taken to parodying the term, not the biggest of which was John Oliver on his talk show Last Week Tonight, when he spoofed the slogan and urged his viewers to ‘Make Donald Drumpf Again’, in reference to Donald’s ancestor’s original name. This segment broke HBO viewership records with 85 million views.
http://donaldjdrumpf.com/
This was obviously a parody of Trump’s quote, but only helped to push the original quote even harder. Any publicity is good publicity for Trump, only helping to keep him in the media longer, even without his presence, showing that Trump doesn’t even need to be present to make an impact. We can’t talk about Trump without talking about his infamous twitter account in more detail. One of the most glaring points about it is that Trump has almost double the followers that Hillary has, and almost 4 times that of Bernie Sanders. This will have been one of the main reasons that Trump won the race, his use of twitter. Hillary was targeting a younger audience when running, but Trump aimed at older people, while also hitting the youths through social media. He is, after all, a businessman, so it makes sense he would be good at hitting 2 or more audiences at once.
https://www.bloomberg.com/view/articles/2017-08-21/-make-america-great-again-is-Trump-s-magic-twitter-mantra
An article on Bloomberg states that using the quote added around 51,000 re-tweets to a post, adding around 50% more re-tweets to each post featuring it. The phrase has been used many times to strengthen Trumps hold on American politics, since Hillary’s slogan of ‘I’m With Her’, was merely used to indicate she would become the first female president of America, and was used as a point about feminism in the world of politics. Trump also had the slogan ‘Drain The Swamp’, a reference to the historical attempts to drain swamps in America to cut the population of mosquitoes and combat malaria. This has led to the term being used as a metaphor for different things, and Trump used it to show his plan to fix the problem in federal governments, draining the ‘swamp’ of the government of the ‘mosquitoes’ who are infecting it. The biggest change Trump’s slogans had was obviously making people vote for him, obviously, but they have also had a massive public impact in media, namely MAGA. It garnered massive media attention, specifically comedies. Many different forms of media have taken to parodying the term, not the biggest of which was John Oliver on his talk show Last Week Tonight, when he spoofed the slogan and urged his viewers to ‘Make Donald Drumpf Again’, in reference to Donald’s ancestor’s original name. This segment broke HBO viewership records with 85 million views.
http://donaldjdrumpf.com/
This was obviously a parody of Trump’s quote, but only helped to push the original quote even harder. Any publicity is good publicity for Trump, only helping to keep him in the media longer, even without his presence, showing that Trump doesn’t even need to be present to make an impact. We can’t talk about Trump without talking about his infamous twitter account in more detail. One of the most glaring points about it is that Trump has almost double the followers that Hillary has, and almost 4 times that of Bernie Sanders. This will have been one of the main reasons that Trump won the race, his use of twitter. Hillary was targeting a younger audience when running, but Trump aimed at older people, while also hitting the youths through social media. He is, after all, a businessman, so it makes sense he would be good at hitting 2 or more audiences at once.
Hillary’s
Campaign:
We can’t
talk about presidential campaigns without talking about Hillary Clinton, since
she went against Trump directly. Hillary was a far less surprising candidate
for president than Trump, as she had already run once before. While running,
there were many different ways she tried to target her many audiences, not the
least of which was the younger people in America, and her impact on media and
the American public will be remembered forever. When she first announced that
she was running for president against Trump, in April 2015, she said she would
become the people’s champion. Her main points where, of course, that she was a
woman, and this was one of the main reasons she gained such popularity with
women in America. Another of the many reasons she gain popularity was because
she decided to focus on more local issues, such as, while in Mississippi she announced
that she was worried about the lead levels in the water in Jackson, the
capital, where it is a hot issue. She did this for most every state she
visited, proving she was a people’s champion, instead of focusing on large
extended points like Trump and his wall. She used these issues to help push her agenda
in these states in such a way that they would look good to younger people
there, similar to how she tried to aim her entire campaign at the younger
people. One of the main ways that Hillary hit hard with a younger audience was,
strangely, being a bit of a weirdo, in the sense that she tried to hit the
youths with as much of the hip modern things their into as she could to try and
attract their attention. She tried to hop on the gravy train of memes on the
internet to attract that kind of college youth. She also tried to make jokes
during press meetings, such as when she mocked Trumps use of the fake word ‘covfefe’
in his twitter post about press coverage.http://edition.cnn.com/2017/05/31/politics/Hillary-clinton-covfefe/index.html
She jokes that it may have been a secret message from the Russians, which was a constant point of contention between Trump and Hillary. Hillary accused Trump of being in cahoots with the Russians and said they were funding him and his campaign, creating diversions to detract from Hillary’s campaign. She went and dabbed on the Ellen Show to show she was ‘down’ with all the cool kids, which made headlines at the fact that the potential future president of the USA was doing what amounted to a silly dance move just because everyone else was doing it, throwing her entire campaign into question. Would she just change her mind about a subject if the young people asked her to? After a few weeks of trying to lure in a younger crowd to vote for her, SUPER DELUXE, a YouTube meme channel, made a video mocking her and the way she was trying too hard to get the youths attention.
https://www.youtube.com/watch?v=aoXDe8HxHBA
on top of all of this there was the fact that she was being investigated by the FBI about deleted e-mails, a topic for another discussion, but fair to say it had none but ill effects for her campaign. Donald Trump constantly made reference to this with his slogan ‘Lock Her Up’, implying that Hillary should be locked up in prison for what she has done, while himself also being under fire from Hillary for supposedly being in with the Russians. This constant back and forth between both candidates is what made the election so entertaining in a general sense, that there was always something new going on on TV about them, something else for the media corporations to sink their teeth into. Another point Hillary kept going back to to try and strengthen her campaign was the fact that she was the only of the 2 candidates that has any actual experience in this kind of politics. Trump was coming straight from a world of business, while Hillary ad been the secretary of defence for years, and had already run for president before then. This would clearly help her attract an older audience to her side in that she has been around for longer than Trump and so would know a thing or 2 more than him. She also expressed a clear need for steady and experienced leadership, again going back to her experience in the field, and the fact that she believes that her leadership will be stronger and more stable than Trumps, so people should vote for her instead. She this will have had the impact on the public that they will have thought she was a more stable and sane person in comparison to Trump, as he has been deemed a madman or crazy over the duration of the campaign. The main impact that the Hillary campaign had was that it showed you can both aim your campaign at an older audience and a younger at the same time, as both candidates did, but with varying degrees of success. Hillary also had the most in terms of fundraising, as Trump decided against any kind of outsourcing for his campaign, deciding instead to fund it himself. This opened the door to allow Hillary to take complete control of this side of the debate, showing she was all for other businesses helping her out if she needed it, showing she was a human. This will have helped her out and shown that she is still just a human who may need help sometimes.
Comparison:
http://edition.cnn.com/election/results/president
Comparing both
of these campaigns isn’t the hardest thing in the world since they both ran
against each other, but they used so vastly different methods of campaigning that
it’s like they were going for two separate things entirely. The first thing to
look at is what the actual results of their respective campaigns where, and the
obvious answer is Trump won, Hillary lost. But it goes deeper than that, Trump didn’t
just win, he won in the face of slander and being called a racist bigot who had
no idea what he was doing. Hillary lost despite having far more experience and reason
to win. It would have made sense if Hillary had won, it made no sense for Trump
to win like he did, hence Ladbrokes putting 150/1 against Trump winning. Hillary
chose to target a younger more youthful audience and focused mainly on local
and state-wide issues instead of looking at massive USA-wide things like Trump.
She showed that she was more willing to take help from outside sources whereas Trump
wanted to fund his whole campaign himself, showing his independence and wealth.
Looking at both of these campaigns separately it is clear to see why Trump won
like he did. He was huge down south in places like Texas and Alabama, places known
for being racist and against immigration, so it is obvious he would win here
with his border wall, while Hillary would struggle. The whole presidential
campaign had a massive impact on the rest of the world too, with BBC news
having constant coverage of the race going on at once, showing an impartial,
unbiased view of the race. One massive change already being seen in America in
the wake of Trumps victory is that he has signed off on the walls construction.
This is a huge thing because the whole world thought that it was just bull Trump
would spout at rallies to get more attention, but he actually went and did it,
or will have once it’s done. The whole situation has obviously worked to
strengthen certain states that are more republican and helped to squash any
conservative states into submission. All in all, I think the whole race can be
seen as 2 completely different social action campaigns, because they both
wanted the same thing, but went at it in such vastly different ways.
Comparing both
of these campaigns isn’t the hardest thing in the world since they both ran
against each other, but they used so vastly different methods of campaigning that
it’s like they were going for two separate things entirely. The first thing to
look at is what the actual results of their respective campaigns where, and the
obvious answer is Trump won, Hillary lost. But it goes deeper than that, Trump didn’t
just win, he won in the face of slander and being called a racist bigot who had
no idea what he was doing. Hillary lost despite having far more experience and reason
to win. It would have made sense if Hillary had won, it made no sense for Trump
to win like he did, hence Ladbrokes putting 150/1 against Trump winning. Hillary
chose to target a younger more youthful audience and focused mainly on local
and state-wide issues instead of looking at massive USA-wide things like Trump.
She showed that she was more willing to take help from outside sources whereas Trump
wanted to fund his whole campaign himself, showing his independence and wealth.
Looking at both of these campaigns separately it is clear to see why Trump won
like he did. He was huge down south in places like Texas and Alabama, places known
for being racist and against immigration, so it is obvious he would win here
with his border wall, while Hillary would struggle. The whole presidential
campaign had a massive impact on the rest of the world too, with BBC news
having constant coverage of the race going on at once, showing an impartial,
unbiased view of the race. One massive change already being seen in America in
the wake of Trumps victory is that he has signed off on the walls construction.
This is a huge thing because the whole world thought that it was just bull Trump
would spout at rallies to get more attention, but he actually went and did it,
or will have once it’s done. The whole situation has obviously worked to
strengthen certain states that are more republican and helped to squash any
conservative states into submission. All in all, I think the whole race can be
seen as 2 completely different social action campaigns, because they both
wanted the same thing, but went at it in such vastly different ways.
Thursday, 2 November 2017
Analysis of La La Land posters
Film Poster Analysis
La La Land
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The second
poster.
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The first
poster.
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Previous Credits
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The first poster
for La La Land doesn’t actually feature all that much, there isn’t much going
on with it. The only previous credits used are under the main title. It simply
says ‘FROM THE DIRECTOR OF WHIPLASH’, indicating to the audience that this
film is from Damien Chazelle, who, at the time, wasn’t well known aside from
having made Whiplash. This is a great way to bring in an audience who
otherwise may have overlooked this film as just some musical, however the
credit is very small, only a little bigger than the positive quote, so
perhaps Damien didn’t really care all that much for being the main attraction
to the film, but rather the story or the setting or some other thing. The second
poster has the same previous credit only this time with the addition of also
stating that it is a film by Damien Chazelle. This further enforces who is
the director and would be able to grab more attention from people who may not
have seen Whiplash but might know about Damien. The choice to state essentially
the same thing twice on the second poster could be to make sure people know
who made it in case it becomes successful, which it did, and now everyone
knows Damien Chazelle. All of these previous credits act as a form of
anchorage for the poster, without the text or any previous credits it would
just be an image of 2 people dancing, which does happen in the film, but isn’t a
great way of grabbing peoples attention.
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Positive Quote
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Both posters
feature the same quote, ‘Here’s to the fools who dream’, only the first
poster has it almost hidden in a way, near the top of the poster and in a very small text size, making it initially
hard to find and then hard to read. The choice to do this with the positive
quote could be to try and draw attention to the rest of the poster, and the
rest of the features. The second poster has the same quote, but this time it
is far easier to find and read, being right in the middle of the poster and
in a bigger text size. Perhaps this was done in contrast to the first poster in
a way to draw away from the quote in that one, but draw the audience to it in
the second one. The quote itself isn’t actually heard until somewhat near the
end of the film sop it would make some sense to hide it, but at the same time
it would also be a smart idea do draw attention to it, as it is a powerful
and moving quote. There is a lot to be said about this quote and what it
means, it could be a reference to how the stars of the film are chasing a seemingly
impossible dream and are therefore foolish, but it could also be used to
reference that there is still hope for people who have massive reams, so it
is making a toast to the people who do dream.
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Film’s star
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Both posters
feature name drops of the 2 main actors in the film, Ryan Gosling and Emma Stone,
in that order on both posters. In the first poster the names are placed above
the title of the film ion the same font but a smaller text size, obviously to
draw attention to both but draw people more to the name of the film rather
than the actors. This can be seen as showing that who plays the role isn’t really
that important, but rather the film and the story itself. It could also have
been done to initially draw attention to the title of the film and then have
people go ‘Oh, and they’re in it too’, which is a great way of showing who is
in your film to an audience who may not have seen a trailer for the film. The
second poster has the names of the actors above them at the top of the
poster, this time in a regular font rather than a stylised one like the title
is. This could have been done to normalize it and make it look like the rest
of the text on the poster, again drawing away from who is specifically playing
the characters.
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The title
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The first poster
features the title of the film in a large bold type at the middle right of
the poster, making it one of the first things you see when you look at the
poster. The second poster instead features the title at the bottom of the
poster, meaning you don’t notice it immediately like you would with the first
poster. This could have been done to instead draw the audience to the quote
in the middle of the poster, or to the actor’s faces at the side of it
instead. The font type used for this title on both posters is Yasashii, while
Neutraface font was used for the rest of the text. The choice to use this font
for the title is an obvious call back to old age cinema where all film titles
used this kind of font, especially on Broadway, which was obviously a massive
inspiration for La La Land’s story. Neutraface was more than likely used to
make the rest of the text easier to read against the background and colours.
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Colour Saturation
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Both posters
feature a massive amount of blue and some white. Blue is seen as a relaxing,
calming colour, so this could have been used to sort of relax the audience
into the poster, as there isn’t much going on in it. The blue in the first
poster is the night sky, slightly illuminated by the city of LA. The blue
leads off to a slight purple at the right side of the poster, where the sun
is beginning to shine for the day. There is a bright, old fashioned street
light illuminating the actors as they dance, which is an obvious reference to Singing In The Rain. The 2 actors are dancing with each other under the title
of the film, with Ryan wearing a white shirt with a black tie and trousers,
while Emma is wearing a bright, vibrant yellow dress. This could be to draw
attention to the dress and then the actors as they dance, but it could also
be a distraction from the rest of the poster, as it is quite a beautiful
poster in its simplicity. The second poster features only blue/purple and
white, with no bright yellow dress this time. Again this was most likely done
to draw the audience in with the white text and then relax them into a
feeling of calm while looking at the bluish poster.
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Certificate
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Neither film poster
features a certificate or age rating, similar to Interstellar. This was more
than likely done to show the audience that it is a film for all ages that
anyone can watch and enjoy, and they aren’t wrong in thinking that.
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Costume, props,
Iconography
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The only poster
that really has any props or costumes in it is the first one, with the street
light from Dancing In The Rain and the bright yellow dress. The street light
is an obvious reference to how the entire film is one great big reference to
previous films from an age of cinema long since gone. The costumes the actors
are wearing show this as well, by being slightly old fashioned, with the
dress being a full body outfit and not looking too modern, while the shirt
and tie outfit it very reminiscent of how people would dress back in the 50’s/60’s.
Also of note is that they are both wearing tap-dancing shoes, showing a style
of dance that has all but died out nowadays, again referencing an older age
of cinema. There is no real way of telling what the actors are wearing in the
second poster, as it is just a close up of both their faces.
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Intertextual
references
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There is an obvious
intertextual reference in the first poster to the musical Dancing In The Rain
with the street light, but other than that there isn’t much going on in
either poster, aside from both referencing Damien Chazelle and Whiplash. This use of the 2 actors dancing is very
symbolic of a musical film, the dancing in the rain scene is an icon of the
genre so using that stance in the poster is a way of immediately grabbing the
audience’s attention.
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Credits
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Aside from the
obvious telling of the names of the actors and director, there isn’t much
going on in the way of credits on either poster. This could have been done to
draw people away from worrying about who worked on it or which company produced
it. This could also have been done to show that the rest of the poster and
what is in them is more important than the credits of the film, and showing
them would be just taking up valuable space, because both posters are very beautiful
in their own simple way of not showing too much text and being too wordy.
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When looking at reviews for Chazelles previous film, I found one on the guardian that simply called it 'genius' and Robbie Collin went on to say ‘Superb performances from Miles Teller and Oscar nominee JK Simmons make this jazz drum drama a dazzling success’http://www.telegraph.co.uk/film/whiplash/review/
Another review talks about Chazelles ability to turn almost any scene into a masterpiece, referencing the Oscar winning editing at the very of whiplash. ‘Perhaps Chazelle’s most remarkable achievement is the fact that he manages to turn an impromptu drum solo – that most unforgivably indulgent of musical breaks – into a tense and engrossing dramatic set piece that sets the heart racing.’https://www.theguardian.com/film/2015/jan/18/whiplash-review-drummer-miles-teller-mark-Kermode
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